This is PR : the realities of public relations / Doug Newsom, Judy VanSlyke Turk, Dean Kruckeberg
Material type: TextSeries: Wadsworth series in mass communication and journalism. Public relations and advertisingPublication details: Belmont, California WadsworthT homson Learning c2004Edition: 8th edDescription: xii, 418 p. il. 25 cmISBN:- 0534562639
- HM 263 N383 2004
Contents:
Public relations: role, origins and trends affecting the future -- Research for PR -- Theory, ethics and laws affecting PR practice -- PR in action.
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Préstamo | Biblioteca Pedro Arrupe | Acervo | HM 263 N383 2004 (Browse shelf(Opens below)) | Available | 071546 |
Browsing Biblioteca Pedro Arrupe shelves, Collection: Acervo Close shelf browser (Hides shelf browser)
Incluye referencias bibliográficas e índice.
Public relations: role, origins and trends affecting the future -- Research for PR -- Theory, ethics and laws affecting PR practice -- PR in action.
There are no comments on this title.