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Writing cases / Michiel R. Leenders, Louise A. Mauffette-Leenders, James A. Erskine

By: Contributor(s): Material type: TextTextPublication details: Ontario, Canada Richard Ivey School of Business The University of Western Ontario 2001Edition: 4th edDescription: ix, 190 p. 23 cmISBN:
  • 0771422709
Subject(s): LOC classification:
  • LB 1029 C37 L445.2001
Contents:
Concepts, tools and process -- Origin, lead, initial contact -- Case focus choices and disguise -- Case plan and provisional release -- Data collection -- Case writing and preliminary teaching note -- Release -- Teaching note and class test -- Other considerations.
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Concepts, tools and process -- Origin, lead, initial contact -- Case focus choices and disguise -- Case plan and provisional release -- Data collection -- Case writing and preliminary teaching note -- Release -- Teaching note and class test -- Other considerations.

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