| 000 | 00871nam a2200241 04500 | ||
|---|---|---|---|
| 001 | CIA01000000000000000002860 | ||
| 005 | 20220227183412.0 | ||
| 008 | 991125c19871987mx acd 000 0 spa u | ||
| 035 | _a012145 | ||
| 050 | 0 | 4 |
_aHF 5814 _bJ818 |
| 245 | 1 | 0 |
_aIntroducción a la publicidad / _cArthur Judson Brewster, Herbert Hall Palmer, Robert G. Ingraham ; traduccion de Walls Vasseur |
| 260 |
_aMéxico : _bCECSA, _c1987 |
||
| 300 |
_a526 p. : _bil., retrs. ; _c23 cm. |
||
| 500 | _aTraducción de Introduction to advertising | ||
| 650 | 4 | _aPublicidad | |
| 650 | 4 |
_aPublicidad - _xEstudio y enseñanza |
|
| 700 | 1 | _aHall Palmer, Herbert, coaut. | |
| 700 | 1 | _aIngraham, Robert G., coaut. | |
| 700 | 1 |
_aVasseur Walls, Alfonso, _etr. |
|
| 903 |
_aLOGICAT _b20 _c20040112 _lCIA01 _h1401 |
||
| 903 |
_aALEPH14 _b30 _c20051220 _lCIA01 _h1413 |
||
| 903 |
_c20141127 _lCIA01 _h2300 |
||
| 999 |
_c90644 _d90644 |
||