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050 0 0 _aHG 177
_bC53.2005
100 1 _aCiconte, Barbara Kushner
245 1 0 _aFundraising basics :
_ba complete guide /
_cBarbara L. Ciconte, Jeanne G. Jacob
250 _a2nd ed.
260 _aOntario, Canada
_bAspen Publishers
_cc2005
300 _axvii, 438 p.
_bil., mps.
_c28 cm.
440 0 _aAspen's fundraising series for the 21st century
504 _aIncluye referencias bibliográficas e índice.
505 0 _tPhilanthropy—An American Tradition --
_tThe Many Roles of Board, Staff, and Volunteers in Fundraising --
_tThe Development Office --
_tUsing Technology in Fundraising --
_tDeveloping and Evaluating Your Fundraising Plan --
_tBuilding Relationships for Your Organization through Annual Giving --
_tUsing Direct Mail and Telemarketing To Build A Donor Base --
_tProspect Research --
_tThe Use of Personal Solicitation in Major Gift Fundraising --
_tCorporate Fundraising --
_tRaising Money from Foundations --
_tSpecial Events—The Fun in Fundraising --
_tFundraising Publications --
_tCapital Campaigns --
_tThe Basics of Planned Giving --
_tAssociation Foundation Fundraising --
_tWorking with Consultants and Fundraising as a Career.
650 0 _aRecaudación de fondos
700 1 _aJacob, Jeanne Gerda
903 _aLUCERO
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