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008 140227s2013 njua 001 0 eng d
900 _aBK
020 _a9781118620120 (pasta dura)
020 _z9781118748855 (ebk)
020 _z9781118748688 (ebk)
040 _aYDXCP
_cYDXCP
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_erda
050 0 0 _aHD 53
_bM665 2013
100 1 _aMootee, Idris
_d1958-
_eautor
245 1 0 _aDesign thinking for strategic innovation :
_bwhat they can't teach you at business or design school /
_cIdris Mootee.
260 _aHoboken, N.J.
_bJohn Wiley & Sons Inc
_cc 2013
300 _axi, 210 páginas
_bilustraciones a color
_c21 x 21 cm.
500 _aIncluye índice.
505 0 _aThere's no more business as usual -- What is design thinking, really? -- Applied design thinking in business and strategy -- Introducing the design thinking MBA -- Hiring design thinkers is not enough; we need to create design thinking companies.
541 0 _aBibliografía complementaria
_d2015/10/01
_h0.00
541 0 _aBibliografía básica (ej. 2)
_d2023/01/09
650 4 _aAptitud creadora en los negocios
650 4 _aPensamiento creativo (Educación)
650 4 _aCambio organizacional
650 0 _aCreative ability in business
650 0 _aCreative thinking
650 0 _aOrganizational change
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903 _aMONICA
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903 _aANGELES
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903 _aPABLO
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