000 | 00848nam a2200265 a 4500 | ||
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005 | 20220227192742.0 | ||
008 | 040210t20032000enkac r 001 0 eng d | ||
900 | _aBK | ||
020 | _a0273657445 | ||
035 | _a000001445 | ||
040 |
_aUIA_P _bspa _cUIA_P |
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050 | 4 |
_aHF 5415.2 _bM35.2003 |
|
100 | 1 | _aMalhotra, Naresh K. | |
245 | 1 | 0 |
_aMarketing research : _ban applied approach / _cNaresh K. Malhotra, David F. Birks |
250 | _a2nd european ed. | ||
260 |
_aEngland _bPearson Education Limited _cc2003 |
||
300 |
_axxi,786 p. _bil.,retr.,tab. _c26 cm. |
||
504 | _aIncluye índice. | ||
650 | 4 |
_aMercadotecnia - _xInvestigación |
|
700 | 1 | _aBirks, David F. | |
903 |
_aJUANJOSE _b30 _c20040210 _lCIA01 _h1909 |
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