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| 001 | CIA01000000000000000051635 | ||
| 005 | 20220227191540.0 | ||
| 008 | 991125c19941994mx 000 0 spa u | ||
| 900 | _aBK | ||
| 020 | _a950-07-0945-7 | ||
| 035 | _a052583 | ||
| 050 | 0 | 4 |
_aHF 4821 _bM45 1994 |
| 100 | 1 | _aMelnik, Luis | |
| 245 | 1 | 3 |
_aLa Publicidad : _bprincipios, medios y fines |
| 250 | _a2a ed.. aum | ||
| 260 |
_aBuenos Aires, Argentina : _bSudamericana, _c1994 |
||
| 300 |
_a220 p. ; _c21 cm. |
||
| 650 | 4 | _aPublicidad | |
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_aLOGICAT _b20 _c20040112 _lCIA01 _h1414 |
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