000 00699nam a2200229 04500
001 CIA01000000000000000030112
005 20220227185407.0
008 991125s1995 mx a 000 0 eng u
020 _a0-538-84433-7
035 _a035697
050 0 4 _aHF 5415
_b3 A8
100 1 _aAssael, Henry
245 1 0 _aConsumer behavior & marketing action
250 _a5a ed.
260 _aEstados Unidos :
_bSouth-Western,
_c1995
300 _a749 p. :
_bil. ;
_c23 cm.
650 4 _aConsumidores -
_xConducta
650 4 _aMotivación -
_xInvestigación (mercado)
903 _aLOGICAT
_b20
_c20040112
_lCIA01
_h1409
903 _aALEPH14
_b30
_c20051220
_lCIA01
_h1419
903 _c20141127
_lCIA01
_h2300
999 _c117613
_d117613