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008 120424s2011 njua b 001 0 eng
020 _a978-1-118-15630-8 (paper : alk. paper)
040 _aDLC
_beng
_erda
_cDLC
_dUIAP
_erda
050 0 0 _aHD 9980 .5
_bS754 2011
100 1 _aStickdorn, Marc
245 1 0 _aThis is service design thinking :
_bBasics, Tools, Cases /
_cMarc Stickdorn, Jakob Schneider.
260 _aHoboken, New Jersey
_bWiley
_c©2011
300 _a373 páginas
_bilustraciones
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncluye referencias bibliográficas (p. 340-365) e índice.
505 0 _aWhat is service design? -- Who are these service designers? -- How does service design work? -- What are the tools of service design? -- Applied service design -- Deep service design thinking.
541 0 _aBibliografía complementaria
_d2015/10/01
_h0.00
650 4 _aIndustrias de servicios -
_xAdministración
650 0 _aService industries -
_xManagement
700 1 _aSchneider, Jakob
_c(Economist)
_eautor
903 _aLOGICAT
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