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Los Niños, el consumo y el marketing by
  • Brée, Joel
Series: Comunicación ; 71
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Barcelona, España : Paidós, 1995
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 32 B7418.

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Undoing culture : globalization, postmoderism and identity by
  • Featherstone, Mike
Series: Theory, culture & society
Material type: Text Text; Literary form: Not fiction
Publication details: London Thousand Oaks, California Sage Publications 1995
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HM 101 F35.1995.

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Comportamiento del consumidor: repercusiones en la estrategia de marketing by
  • Hawkins, Del I
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Wilmington, Delaware : Addison Wesley Iberoamericana, 1994
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 33 U6 H38.

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Los Secretos del merchandising activo : o cómo ser el número 1 en el punto de venta by
  • Salén, Henrik
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: España : Díaz de Santos, 1994
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 S42 S35.

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Consumidores [publicación periódica] : revista de derecho privado y comunitario. No. 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Santa Fe : Rubinzal-Culzoni, 1994
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: KHA 3732 C65 1996.

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El Servicio al cliente: guía para mejorar la atención y la asistencia by
  • Peel, Malcolm
Series: Biblioteca Empresarial : Marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: España : Deusto, 1993
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 M3744 P4.

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Técnicas de márketing by
  • Torres Romeu, José Ma
  • Córdoba Villar, José Luis de, coaut
Series: Biblioteca Empresarial : Marketing
Edition: 3a ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: España : Deusto, 1993
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 M3744 T6.

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La Seducción de la opulencia: publicidad, moda y consumo by
  • Pérez Tornero, José Manuel
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: España : Paidós, 1992
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HM 263 P47.

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Pruebas de Calidad : Anuario 1992 by
  • Instituto Nacional del Consumidor
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: México Limusa Instituto Nacional del Consumidor 1992
Availability: Not available: Biblioteca Pedro Arrupe: Estanteria cerrada (1).

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Principios y objetivos del márketing by
  • Córdoba Villar, José Luis de
  • Torres Romeu, José Ma. coaut
Series: Biblioteca Empresarial : Marketing
Edition: 3a ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: España Deusto 1992
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 M3744 C8.

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