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Dirección de mercadotecnia : análisis, planeación y control by
- Kotler, Philip
- Mateo, Andrés María [tr.]
Edition: 4a ed.
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: México : Diana, 1985
Availability: Items available for loan: Biblioteca Pedro Arrupe (2)Call number: HF 5415 K68 1985, ...
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Mercadotecnia by
- Kotler, Philip
- Villegas Orrego, Fabio [tr.]
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: México : Prentice-Hall, 1981
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 1 K688.
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Marketing management : analysis, planning, and control by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, 1967
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 1 K6.
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