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Estrategias de marketing : un enfoque basado en el proceso de dirección / José Luis Munuera Alemán, Ana Isabel Rodríguez Escudero.

By: Contributor(s): Material type: TextTextSeries: Libros profesionales de empresaPublication details: Madrid ESIC 2007Description: 714 p. il., diagrs., gráficas, tablas 24 cmISBN:
  • 9788473565110
  • 8473565118
Subject(s): LOC classification:
  • HF 5415 M845 2007
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Préstamo Biblioteca Pedro Arrupe Acervo HF 5415 M845 2007 (Browse shelf(Opens below)) Available 082194

Incluye referencias bibliográficas (p. [687]-714)

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