Estrategia de marketing / O. C. Ferrell, Michael D. Hartline.

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Material type: Text

TextPublication details: México Thomson 2006Edition: 3a edDescription: xx, 628 p. 26 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Notes	Date due	Barcode
Préstamo	Biblioteca Pedro Arrupe	Acervo	HF 5415 13 F4718 2006 (Browse shelf(Opens below))	Material extraviado	No localizado en el Inventario 2023		078166

Incluye referencias bibliográficas (p. 555) e índice.

Originalmente publicado en inglés: South Western, c2005. 3rd. ed.

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