The innovator's solution : creating and sustaining successful growth /

Christensen, Clayton M.

The innovator's solution : creating and sustaining successful growth / Clayton M. Christensen, Michael E. Raynor - Boston, Massachusetts Harvard Business School Press c2003 - x, 304 p. il. 25 cm.

Incluye referencias bibliográficas e índice.

How to succeed at the mandate to grow -- How can we beat our most powerful competitors? -- What products will customers want to buy? -- Who are the best customers for our products? -- Getting the scope of the business right -- How to avoid commoditization -- Is your organization capable of disruptive growth? -- Managing the strategy development process -- There is good money, and there is bad money.

1578518520

2003014328


Habilidad creativa en los negocios
Industria ---Administración
Exito en los negocios

HD 53 / C495 2003