| 000 | 02621nam a22002897a 4500 | ||
|---|---|---|---|
| 003 | UIAP | ||
| 005 | 20250326121131.0 | ||
| 008 | 220503b2017 gw o||||rb||| 001 0 ger d | ||
| 020 | _a 9783836563079 | ||
| 040 |
_a UIAP _b spa _c UIAP _e rda _d DLC _d UIAP |
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| 050 |
_aNC 998 _bH57 2017 |
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| 245 | 1 | 4 | _a The history of graphic design. Vol. 1, 1890-1959 |
| 260 |
_a Köln, Alemania : Taschen _c 2017 |
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| 300 |
_a 480 páginas _b ilustraciones _c 38 cm |
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| 336 |
_a text _2 rdacontent |
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| 337 |
_a unmediated _2 rdamedia |
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| 338 |
_a volume _2 rdacarrier |
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| 520 | _a "This book offers a comprehensive history of graphic design from the end of the 19th century to the remains of World War II. It traces the evolution of this creative field from its beginning as poster design to its further development into advertising, corporate identity, packaging, and editorial design. Organised chronologically, the volume features over 2,500 seminal designs from all over the world, 71 of which are profiled in detail besides 61 leaders in the field, including Alphonse Mucha (chocolate advertisements), Edward Johnston (London Underground logo and typeface), El Lissitzky (constructivist graphics), Herbert Matter (photomontage travel posters from Switzerland), Saul Bass (animated opening titles), and A. M. Cassandre (art deco posters). With his sweeping knowledge of the field, Jens Müller curates the standout designs for each year alongside a running sequence of design milestones. Meanwhile, in his introductory essay, David Jury situates graphic design from its point of origin in early printing, engraving, and lithography to striking creative developments in the 19th century. Each consecutive decade is then prefaced by a succinct overview as well as a stunning visual timeline, offering a vivid display of the variety of graphic production in each decade as well as the global landscape which it at once described and defined." -- Provided by publisher. A visual history = Eine visuelle Geschichte = Une histoire visuelle -- Pre-history of grahic design = Vorgeschichte des Grafikdesigns = Préhistoire du graphisme -- 1890-1899 -- 1900-1909 -- 1910-1919 -- 1920-1929 -- 1930-1939 -- 1940-1949 -- 1950-1959. | ||
| 504 | _a Incluye referencias bibliográficas (páginas 471-473) e índice. | ||
| 541 | 0 |
_a Bibliografía Básica _d 2021/11/04 _h 0.00 |
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| 650 | 4 |
_a Artes gráficas _x Historia _910628 |
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| 650 | 4 |
_a Artes graficas _92523 |
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| 650 | 4 |
_a Obras pictóricas _9181402 |
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| 700 | 1 |
_a Müller, Jens _d 1982- _9181403 |
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| 700 | 1 |
_a Wiedemann, Julius _9181404 |
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| 999 |
_c175815 _d175815 |
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