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		El método Lean Startup : cómo crear empresas de éxito utilizando la innovación continua / Eric Ries ; traducido por Javier San Julián ; edición revisada y corregida por Javier García y José Antonio de Miguel. by Ries, Eric, 1978-, autor [autor] García, Javier [autor] Miguel, José Antonio de [autor] San Julián, Javier [traductor] Edition: Vigesimotercera edición Material type: Text; Literary form: Not fiction Language: Spanish Original language: English Publisher: Barcelona : Ediciones Deusto, 2022 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HD 62.5 R5418 2022. (1 votes) Place hold Add to cart (remove)
		Tu consumo puede cambiar el mundo : el poder de tus elecciones responsables, conscientes y críticas / Brenda Chávez. by Chávez, Brenda [ autor] Series: Atalaya Edition: Primera edición Material type: Text; Literary form: Not fiction Publisher: Barcelona : Península Atalaya, ©2017 [2a impresión 2020] Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HB 835 C43 2020. Place hold Add to cart (remove)
		Una metodología multicriterio para el diseño de nuevos productos basada en las preferencias del consumidor / Juan Carlos Leyva López, Juan Francisco Figueroa Pérez, Pavel Anselmo Álvarez Carrillo, Jesús Jaime Solano Noriega. by Leyva López, Juan Carlos [autor] Figueroa Pérez, Juan Francisco [autor] Alvarez Carrillo, Pavel Anselmo [autor] Solano Noriega, Jesús Jaime [autor] Edition: Primera edición Material type: Text; Literary form: Not fiction Publisher: Los Mochis, Sinaloa, México : Universidad Autónoma de Occidente ; Ciudad de México : Juan Pablos Editor, 2020 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 .32 M48. Place hold Add to cart (remove)
		Testing business ideas / written by David J. Bland, Alex Osterwalder. by Bland, David J, 1976- [autor] Osterwalder, Alexander [autor] Series: Strategyzer Series Material type: Text; Literary form: Not fiction Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc. [2020]Copyright date: ©2020 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HD 30 .28 B5 2020. Place hold Add to cart (remove)
		Frugal innovation / Vanessa Ratten. by Ratten, Vanessa [ autor] Series: Innovation and technology horizons Material type: Text; Literary form: Not fiction Publisher: Abingdon, Oxon ; New York : Routledge, Taylor and Francis Group 2019 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HD 60 R38 2019. Place hold Add to cart (remove)
		El neurocomprador : cambie radicalmente la efectividad de sus acciones de shopper marketing / César Valencoso; Cristina Matesanz. by Valencoso, César [ autor] Matesanz, Cristina [ autor] Series: Ventas Material type: Text; Literary form: Not fiction Publisher: Barcelona Profit Editorial, D.L. 2019 ©2019 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 .32 V35 2019. Place hold Add to cart (remove)
		Quiero esta marca : cómo construir marcas deseables / Nicholas Ind y Oriol Iglesias ; [traducción al español, Oriol Iglesias]. by Ind, Nicholas [ autor] Iglesias, Oriol [ autor, traductor] Series: Libros de empresa y economía Edition: Primera edición Material type: Text; Literary form: Not fiction Language: spa Original language: eng Publisher: Barcelona : Libros de Cabecera, 2017 [2ª reimpresión: abril de 2019] Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HD 53 I5318 2019. Place hold Add to cart (remove)
		El valor de las cosas : aspectos sociales y culturales de la producción y el consumo / Holly Worthen, Jorge Hernández-Díaz, Charlynne Curiel, coordinadores. by Worthen, Holly [editor] Hernández-Díaz, Jorge [editor] Curiel, Charlynne [editor] Edition: Primera edición. Material type: Text; Format: print ; Literary form: Not fiction Publication details: México Universidad Autónoma Benito Juárez de Oaxaca Juan Pablos Editor 2016 ©2016 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HM 263 V35 2016. Place hold Add to cart (remove)
		Build better products : a modern approach to building successful user-centered products / Laura Klein. by Klein, Laura [autor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Brooklyn, NY Rosenfeld Media 2016 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: TS 171 K54 2016. Place hold Add to cart (remove)
		Atención estratégica al cliente : cómo gestionar la experiencia del cliente para aumentar el boca a boca positivo, desarrollar la lealtad y maximizar las ganancias / John A. Goodman. by Goodman, John A [autor] Material type: Text; Literary form: Not fiction Language: Spanish Original language: English Publication details: Buenos Aires Pluma Digital Ediciones 2014 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HD 9980 .5 G663 2014. Place hold Add to cart (remove)

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