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Convencer a la gente contando historias : el nuevo arte de la persuasión / Richard Maxwell, Robert Dickman ; traducción Natalia Rodríguez Martín. by
  • Maxwell, Richard [autor]
  • Dickman, Robert [autor]
  • Rodríguez Martín, Natalia [traductor]
Edition: 1a ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish Original language: English
Publication details: México Planeta 2010
Availability: Items available for loan: Biblioteca Pedro Arrupe (2)Call number: HF 5438 .25 M3918 2010, ...

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La clave del éxito / Malcolm Gladwell ; traducción de Inés Belaustegui. by
  • Gladwell, Malcolm, 1963-
  • Belaustegui, Inés [traductor]
Series: Pensamiento
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish Original language: English
Publication details: Madrid Santillana Taurus 2007
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5438 .25 G5318 2007.

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Técnica de la persuasión : la venta sicológica / Carlos Morales Encina. by
  • Morales Encina, Carlos [autir]
Series: Economía y gestión
Edition: Tercera edición
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Santiago de Chile Dolmen Ediciones 1994
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: BF 637 P4 M67 1994.

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