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		Publicidad y comunicación integral de marca / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik by O'Guinn, Thomas C Allen, Chris T Semenik, Richard J Series: Económico-Administrativos Edition: 3a ed. Material type: Text; Literary form: Not fiction Publication details: México International Thomson c2004 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5821 O4818. Place hold Add to cart (remove)
		Investigación de mercados by Churchill, Gilbert A Series: Económico-Administrativos Edition: 4a ed. Material type: Text; Literary form: Not fiction Publication details: México International Thomson c2003 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 2 C4818 2003. Place hold Add to cart (remove)
		Estrategia de marketing / O.C. Ferrell, Michael D. Hartline, George H. Lucas by Ferrell, O.C Hartline, Michael D Lucas, George H Series: Económico-Administrativos Edition: 2a ed. Material type: Text; Literary form: Not fiction Publication details: México International Thomson c2002 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 13 F4918 2002. Place hold Add to cart (remove)
		Comportamiento del consumidor / Roger D. Blackwell, Paul W. Miniard, James F. Engel by Blackwell, Roger D Miniard, Paul W Engel, James F Series: Económico-administrativos Edition: 9a ed. Material type: Text; Literary form: Not fiction Publication details: México International Thomson c2002 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415.32 B53.2002. Place hold Add to cart (remove)
		Administración de la mercadotecnia / Michael R. Czinkota, Masaaki Kotabe. by Czinkota, Michael R Kotabe, Massaki Series: Económico-Administrativos Edition: 2a ed. Material type: Text; Literary form: Not fiction Publication details: México International Thomson c2001 Availability: Items available for loan: Biblioteca Pedro Arrupe (2)Call number: HF 5415 13 C9518, ... Not available: Biblioteca Pedro Arrupe: Estanteria cerrada (1). Place hold Add to cart (remove)