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		Dirección de marketing / Philip Kotler, Kevin Lane Keller ; traducción: Leticia Esther Pineda Ayala, Lourdes Amador Araujo ; revisión técnica: Javier Cervantes González. by Kotler, Philip [autor] Keller, Kevin Lane, 1956- [autor] Pineda Ayala, Leticia Esther [traductor] Amador Araujo, Ma. de Lourdes María de Lourdes [traductor] Cervantes González, Javier [editor] Series: Always learning. Administración Edition: Decimoquinta edición Material type: Text; Literary form: Not fiction Language: Spanish Original language: English Publication details: Ciudad de México Pearson Educación de México 2016 Availability: Items available for loan: Biblioteca Pedro Arrupe (2)Call number: HF 5415 .13 K6718 2016, ... Place hold Add to cart (remove)
		Marketing / Philip Kotler, Gary Armstrong ; traducción, Leticia Esther Pineda Ayala by Kotler, Philip Pineda Ayala, Leticia Esther [traductor] Armstrong, Gary [autor] Edition: 14a ed. Material type: Text; Literary form: Not fiction Publication details: México Pearson Educación 2012 Availability: Items available for loan: Biblioteca Pedro Arrupe (2)Call number: HF 5415 K6738 2012, ... Not available: Biblioteca Pedro Arrupe: Checked out (1). Place hold Add to cart (remove)
		Marketing de servicios : personal, tecnología y estrategia / Christopher Lovelock, Jochen Wirtz ; traducción, Leticia Esther Pineda Ayala. by Lovelock, Christopher H Wirtz, Jochen Pineda Ayala, Leticia Esther Edition: 6a ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: México Pearson Educación Prentice Hall 2009 Availability: Items available for loan: Biblioteca Pedro Arrupe (2)Call number: HF 5415 .122 L6818 2009, ... Not available: Biblioteca Pedro Arrupe: Estanteria cerrada (1). Place hold Add to cart (remove)
		Marketing : versión para Latinoamérica / Philip Kotler, Gary Armstrong ; traducción, Leticia Esther Pineda Ayala ; adaptación, Marcela Benassini Félix. by Kotler, Philip Armstrong, Gary Pineda Ayala, Leticia Esther Benassini Félix, Marcela Series: Pearson Educación Edition: 11a ed. Material type: Text; Literary form: Not fiction Publication details: México Pearson Educación Prentice Hall c2007 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5417 K6718 2007. Place hold Add to cart (remove)