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Estrategia de marketing / O.C. Ferrell, Michael D. Hartline ; traducción, Magda Elizabeth Treviño Rosales, Ma. del Pilar Carril Villarreal ; revisión técnica, Francisco Javier Meza Canales ; Percy S. Marquina. by
- Ferrell, O. C [autor]
- Hartline, Michael D [autor]
- Treviño Rosales, Magda Elizabeth [traductor]
- Carril Villarreal, Ma. del Pilar [traductor]
- Meza Canales, Francisco Javier [revisor técnico]
- Marquina, Percy S [revisor técnico]
Edition: Quinta edición
Material type:  Text; Format:
print
; Literary form:
Not fiction
Language: Spanish
Publication details: Australia ; México, D.F. Cengage Learning ©2012
Availability: Items available for loan: Biblioteca Pedro Arrupe (2)Call number: HF 5415 .13 F4718 2012, ...
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