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Marketing de abajo hacia arriba : la táctica dicta la estrategia / Al Ries, Jack Trout ; traducción de Alberto Narvaez Rozo.

By: Contributor(s): Material type: TextTextLanguage: Spanish Original language: English Publisher: Bogotá, Colombia : McGraw-Hill, 1989Description: 216 páginas ; 21 cmContent type:
  • texto
Media type:
  • sin medio
Carrier type:
  • volumen
ISBN:
  • 958-600-024-9
Subject(s): LOC classification:
  • HF 5415 R548
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Préstamo Biblioteca Pedro Arrupe Acervo HF 5415 R548 (Browse shelf(Opens below)) Ej. 1 Available 010826
Préstamo Biblioteca Pedro Arrupe Acervo HF 5415 R548 (Browse shelf(Opens below)) Ej. 3 Available 012308

Traducción de Bottom-up marketing

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