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Investigación de mercados : conceptos esenciales / Naresh K. Malhotra ; traducción, Leticia Esther Pineda Ayala.

By: Contributor(s): Material type: TextTextLanguage: Spanish Original language: English Publication details: México Pearson Educación de México 2016Edition: Primera ediciónDescription: xxv, 408 páginas ilustraciones 28 cmContent type:
  • texto
Media type:
  • sin medio
Carrier type:
  • volumen
ISBN:
  • 9786073235600
Uniform titles:
  • Marketing research. [Título original]. Español
Subject(s): LOC classification:
  • HF 5415 .2 M3518 2016
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Préstamo Biblioteca Pedro Arrupe Acervo HF 5415 .2 M3518 2016 (Browse shelf(Opens below)) Available 155460

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