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Design a better business : new tools, skills and mindset for strategy and innovation / written by Patrick van der Pijl, Justin Lokitz and Lisa Kay Solomon ; designed by Maarten van Lieshout and Erik van der Pluijm.

By: Contributor(s): Material type: TextTextPublication details: [Hoboken, N.J.] Wiley 2016 ©2016Description: 269 páginas ilustraciones a color 19 x 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 978-1-119-27211-3
Subject(s): LOC classification:
  • HD 30 .28 P54 2016
Contents:
Introduction: design a better business and the double loop -- Prepare: prepare your team, your environment, and how you work -- Point of view: be a rebel, develop your vision, create design criteria -- Understand: understand your customer, context, and business -- Ideate: learn to ideate, expand your ideas, and select ideas -- Prototype: bring ideas to life, sketch, and make prototypes -- Validate: find the riskiest assumption, experiment, and pivot -- Scale: when and how to scale; investment readiness level.
Summary: How to use this book: 8 Chapters; 48 Case studies; 20 Tools; 7 Core skills; 29 Designers; 36 Hacks; >150 Visuals.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Préstamo Biblioteca Pedro Arrupe Acervo HD 30 .28 P54 2016 (Browse shelf(Opens below)) Available 098882

Incluye referencias bibliográficas e índice.

Introduction: design a better business and the double loop -- Prepare: prepare your team, your environment, and how you work -- Point of view: be a rebel, develop your vision, create design criteria -- Understand: understand your customer, context, and business -- Ideate: learn to ideate, expand your ideas, and select ideas -- Prototype: bring ideas to life, sketch, and make prototypes -- Validate: find the riskiest assumption, experiment, and pivot -- Scale: when and how to scale; investment readiness level.

How to use this book: 8 Chapters; 48 Case studies; 20 Tools; 7 Core skills; 29 Designers; 36 Hacks; >150 Visuals.

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