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Comportamiento del consumidor / Michael R. Solomon ; traducción, María Jesús Herrero Díaz ; revisión técnica Laura Alicia Calleros Torre. by
Edition: Decimoprimera edición
Material type: Text Text; Literary form: Not fiction
Language: spa Original language: eng Publisher: Ciudad de México Pearson Educación de México 2017
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 .32 S618 2017.

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Comportamiento del consumidor / Michael R. Solomon ; traducción Leticia Esther Pinda Ayala ; revisión técnica Julieta Mercado González, Sofía Esqueda. by
Edition: 7a ed.
Material type: Text Text; Literary form: Not fiction
Publication details: México Pearson Educación Prentice Hall 2008
Availability: Items available for loan: Biblioteca Pedro Arrupe (3)Call number: HF 5415 .32 S618 2008, ...

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