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Arquitectura de marcas : modelo general de construcción de marcas y gestión de sus activos by Series: Libros profesionales de empresa. Marketing
Material type: Text Text; Literary form: Not fiction
Publication details: Madrid, España ESIC c2005
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HD 69 B7 M37.

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Reputación y creación de valor : una relación circular by Series: Negocios
Material type: Text Text; Literary form: Not fiction
Publication details: Madrid, España International Thomson c2003
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HD 69 R4 Q84.

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