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		Estrategias de marketing : un enfoque basado en el proceso de dirección / José Luis Munuera Alemán, Ana Isabel Rodríguez Escudero. by Munuera Alemán, José Luis Rodríguez Escudero, Ana Isabel Series: Libros profesionales de empresa Material type: Text; Literary form: Not fiction Publication details: Madrid ESIC 2007 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 M845 2007. Place hold Save to lists Add to cart (remove)
		Estrategias de marketing : un enfoque basado en el proceso de dirección / José Luis Munuera Alemán, Ana Isabel Rodríguez Escudero. by Munuera Alemán, José Luis Rodríguez Escudero, Ana Isabel [autor] Series: Área Mercadotecnia. Subárea Gestión empresarial Material type: Text; Literary form: Not fiction Publication details: Madrid ESIC 2007 [1a Reimpresión 2013] Availability: Items available for loan: Biblioteca Pedro Arrupe (3)Call number: HF 5415 M845 2013, ... Place hold Save to lists Add to cart (remove)
		El nuevo sistema de información de marketing (SIMK) : una nueva generación de marketing que trabaja en equipo y por procesos / Fermín Garmendia A., John R. Serna P. by Garmendia Aguirre, Fermín Serna Peláez, John Romeiro [autor] Series: Libros profesionales de empresa Material type: Text; Literary form: Not fiction Language: Spanish Original language: English Publication details: Madrid Esic 2007 Availability: Items available for loan: Biblioteca Pedro Arrupe (6)Call number: HF 5415 .13 G36 2007, ... Place hold Save to lists Add to cart (remove)
		Publicidad y comunicación integral de marca / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik. by O'Guinn, Thomas C [autor] Allen, Chris T [autor] Semenik, Richard J [autor] Edition: Cuarta edición Material type: Text; Literary form: Not fiction Language: Spanish Original language: English Publication details: México Cengage Learning c2007 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5821 O4818 2007. Place hold Save to lists Add to cart (remove)
		Marketing relacional : cree un plan de incentivos eficaz / Enrique Burgos García. by Burgos García, Enrique Series: Business Pocket Material type: Text; Literary form: Not fiction Publication details: Olerios (La Coruña) Netbiblo 2007 Availability: Items available for loan: Biblioteca Pedro Arrupe (3)Call number: HF 5415 .129 B87 2007, ... Place hold Save to lists Add to cart (remove)
		Casos de éxito en marketing / traducción Roberto Mendoza Carapia. by Mendoza Carapia, Roberto [traductor] Series: BusinessWeek Material type: Text; Literary form: Not fiction Language: Spanish Original language: English Publisher: México, D.F. : McGraw-Hill Interamericana, [2007]Copyright date: ©2007 Other title: Cómo los ejecutivos más poderosos del mundo alcanzan la cima : guía de innovación, ideas y planes de acción Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 L3918. Place hold Save to lists Add to cart (remove)
		Distribución comercial / Salvador Miquel Peris ... [et al.] by Miquel Peris, Salvador [coaut.] Edition: 5a ed. Revisada y ampliada. Material type: Text; Literary form: Not fiction Publication details: Madrid ESIC 2006 Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 7 D58 2006. Place hold Save to lists Add to cart (remove)
		No cover image available Proceso para la elaboración de una franquicia, caso Basel [archivo de computadora] by González Ochoa, Grisel Universidad Iberoamericana Puebla Departamento Económico-Administrativo Material type: Computer file; Format: electronic Publication details: México UIA 2006 Dissertation note: Tesis: Tesina (Lic. en Mercadotecnia) UIA Puebla Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: X5 M06 7193. Place hold Save to lists Add to cart (remove)
		Marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel. by Lamb, Charles W Hair, Joseph F McDaniel, Carl D Edition: 8a ed. Material type: Text; Literary form: Not fiction Publication details: México Cengage Learning c2006 [Reimp. 2008] Availability: Items available for loan: Biblioteca Pedro Arrupe (2)Call number: HF 5415 L35 2006, ... Place hold Save to lists Add to cart (remove)
		Conducta real del consumidor y marketing efectivo / Ildefonso Grande. by Grande Esteban, Ildefonso, 1954- Series: Libros profesionales de empresa Material type: Text; Literary form: Not fiction Publication details: Madrid, España ESIC 2006 Availability: Items available for loan: Biblioteca Pedro Arrupe (2)Call number: HF 5415 32 G727 2006, ... Place hold Save to lists Add to cart (remove)

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