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Márketing político : un análisis del intercambio político by
  • Luque, Teodoro
  • Martín Armario, Enrique, pról
Series: Ariel Economía
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Barcelona, España : Ariel, 1996
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 1 L8.

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Internacional advertising: communicating across cultures by
  • Mueller, Barbara
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Estados Unidos : Wadsworth, 1996
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5823 M8.

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Absolut book : the Absolut Vodka advertising story by
  • Lewis, Richard W
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Estados Unidos : Journey, 1996
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 6161 L46 L48.

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Services marketing by
  • Lovelock, Christopher H
Edition: 3a ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Estados Unidos : Prentice-Hall, 1996
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 122 L68 1996.

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Maldito mercado : manifiesto contra el fundamentalismo neoliberal by
  • Alvarez Puga, Eduardo, 1930-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: España : Grupo Zeta, 1996
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 3 A583.

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El nuevo posicionamiento : lo más reciente sobre la estrategia de negocios #1 del mundo / Jack Trout, Steve Rivkin ; traducción: Roberto Hass García. by
  • Trout, Jack
  • Rivkin, Steve, 1947- [autor]
  • Hass García, Roberto [traductor]
Material type: Text Text; Literary form: Not fiction
Publication details: México McGraw-Hill ©1996
Other title:
  • Lo más reciente sobre la estrategia de negocios número uno del mundo.
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5827 .2 T7278 1996.

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Televisión subliminal : socialización mediante comunicaciones inadvertidas / Joan Ferrés i Prats. by
  • Ferrés i Prats, Joan
Series: Papeles de pedagogía ; 28
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Barcelona Paidós 1996
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: PN 1992 6 F47 1996.

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Márketing político : un análisis del intercambio político / prólogo de Enrique Martín Armario by
  • Luque, Teodoro
  • Armario, Enrique Martín
Series: Economía
Material type: Text Text; Literary form: Not fiction
Publication details: Barcelona, España Ariel c1996
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: JF 2112 C3 L8.

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Manual de publicidad Kleppner by
  • Russell, J. Thomas
  • Kleppner, Otto, 1899-1982
  • Lane W. Ronald [coaut.]
Edition: 12a ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: México Prentice-Hall 1995 c1993
Availability: Items available for loan: Biblioteca Pedro Arrupe (2)Call number: HF 5823 K4518 1995, ...

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Publicidad: diseño gráfico publicitario Series: Biblioteca de Diseño
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: México : Gustavo Gili, 1995
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: NC 998 5 P82.

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