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Marketing con redes sociales / Javier Gosende Grela, Fernando Maciá Domene. by
  • Gosende Grela, Javier
  • Maciá Domene, Fernando [autor]
Series: Guía práctica
Edition: Primera edición
Material type: Text Text; Literary form: Not fiction
Publication details: Madrid Ediciones Anaya Multimedia 2011
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 .1265 G68 2011.

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Inteligencia comercial / Luis Bassat ; [prólogo de Isak Andic]. by
  • Bassat, Luis, 1941- [autor]
  • Andic, Isak [prologuista]
Series: Colección Plataforma actual
Edition: Primera edición
Material type: Text Text; Literary form: Not fiction
Publication details: Barcelona Plataforma Editorial 2011 ©2011
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5438 .25 B388 2011.

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Marketing 3.0 / Philip Kotler, Hermawan Kartajaya y Iwan Setiawan. by
  • Kotler, Philip [autor]
  • Kartajaya, Hermawan [autor]
  • Setiawan, Iwan [autor]
Series: Colección Acción Empresarial
Edition: 2a edición
Material type: Text Text; Literary form: Not fiction
Publication details: Madrid, España ; México LID Editorial Empresarial 2011
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 .13 K6718 2011.

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Redes sociales para todos : su negocio en la web 2.0 / Ana María Jaramillo. by
  • Jaramillo, Ana María, 1964- [autor]
Edition: Primera edición
Material type: Text Text; Literary form: Not fiction
Publisher: Bogotá D.C. Vergara 2011
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 .1265 J37 2011.

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Packaging de la marca / Gavin Ambrose, Paul Harris ; traducción Marta Armada Antolín. by
  • Ambrose, Gavin [autor]
  • Harris, Paul, 1971- [autor]
  • Armada Antolín, Marta [traductor]
Series: Ética. Concienciación/Reflexión/Debate | Parramón. Diseño
Edition: Primera edición
Material type: Text Text; Literary form: Not fiction
Language: Spanish Original language: English Publisher: Barcelona, España : Parramón Ediciones, 2011
Other title:
  • Packaging de la marca : La relación entre el diseño de Packaging y la identidad de marca
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: TS 195 .4 A5318 2011.

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Marketing en las redes sociales : cómo las comunidades de consumidores digitales construyen su negocio / Larry Weber ; traducción Rosa Ma. Martínez Montes de Oca. by
  • Weber, Larry [autor]
  • Martínez Montes de Oca, Rosa María [traductor]
Edition: Segunda edición
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish Original language: English
Publication details: México, D.F. McGraw Hill Interamericana 2010
Other title:
  • Cómo las comunidades de consumidores digitales construyen su negocio
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 .1265 W4318 2010.

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Politing : marketing político integrado / Carlos Salazar Vargas. by
  • Salazar Vargas, Carlos
Material type: Text Text; Literary form: Not fiction
Publication details: Puebla, México Benemérita Universidad Autónoma de Puebla 2010
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 S34 2010.

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Marketing research : an applied orientation / Naresh K. Malhotra. by
  • Malhotra, Naresh K
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ Pearson c2010
Availability: Items available for loan: Biblioteca Pedro Arrupe (1)Call number: HF 5415 2 M29 2010.

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Go logo! : a handbook to the art of global branding : 12 keys to creating successful global brands / Mac Cato. by
  • Cato, Mac
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Beverly Rockport c2010
Online access:
Availability: Items available for loan: Biblioteca Pedro Arrupe (2)Call number: HF 5415 .1255 C38 2010, ...

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Empresas familiares [grabación digital] : estudio de casos, ideas, soluciones by
  • World of Business Ideas (Estados Unidos)
Material type: Film Film; Type of visual material: videorecording ; Audience: Adult;
Publication details: México WOBI 2010
Availability: Items available for loan: Biblioteca Pedro Arrupe (3)Call number: 1521, ...

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