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El poder de la promoción /

Sussman, Jeffrey

El poder de la promoción / Jeffrey Sussman ; tr. Ariadne Catalina Domínguez Reyes. - México Prentice Hall Hispanoamericana 1998 - 215 p. il., tablas 23 cm.

Incluye índice.

ISBN: 970-17-0061-9

Subjects--Topical Terms:
Mercadotecnia
Promoción de ventas

LC Class. No.: HF 5415 / S8718

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